营销

International Marketing

Course Description 

The process of advertising, selling, and distributing a company's goods or services across borders is known as international marketing. International marketing can offer fascinating employment prospects for those interested in international business, having excellent interpersonal and communication skills, and functioning well in a variety of cross-cultural situations.  Understanding cultural variations, worldwide business practices, and the influence of politics and the economy on customer behavior are all important components of international marketing. Additionally, it entails creating and maintaining connections with regional distributors, partners, and clients in overseas markets.

Purpose of the program

The main goals of academic directing "International Marketing" are as follows: To provide students with an academic base that will allow them to solve new ideas and problems that arise during further employment, to provide students with theoretical and practical knowledge, to create an opportunity to apply this knowledge in future business activities., covers important fundamentals of international marketing related to management, law, economics, statistics and information technology, as well as marketing plans and strategies for enterprises

Employment opportunities

International market researcher
Global marketing manager
International product manager
Specialist in intercultural communication
International sales manager
Export manager
International marketing coordinator